Organic Trade Board (OTB)

Independent and membership-funded organisation with the purpose of bringing the organic industry efforts together, working in growing awareness and sales for organic.

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Helping the industry to make organic an every day choice!

The Organic Trade Board started back in 2009 with a clear vision to make organic an everyday choice, forever, and a mission to grow the market for organic in the UK. Independent membership-funded organisation, the OTB represents over 75% of the UK's organic market including processors, co-ops, farmers, brands, start-ups and retailers.  Membership includes brands from food & drink, textiles and the health & beauty sectors as well as B2B organisations.

The OTB also work with members, partner organisations, government and other bodies to further our vision outlined in their Strategic Plan. First published in 2018, it has been updated in 2020 with new ambitions and highlighting even more the fact that members are at the heart of their success. The plan builds on successful marketing campaigns and work with members, with the clear vision to Make Organic An Everyday Choice. Forever.

Members range from the biggest organic brands and national supermarkets to smaller businesses but the one thing that unites us all is our aim to see organic sales thrive in the UK.

Membership starts at as low as £100+VAT/pa and offers a whole sets of membership benefits, including a Kantar Organic Market Report shared annually and the opportunity to be featured via the Organic UK consumer channels.

Have a look at a snapshot of the 2020 marketing campaign:

If you would like to have your brand listed here please get in touch

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